Gigi's Blog

Top 3 Social Media Platforms to Advertise a Small Business

Do you own a small business? Are you having issues in marketing it? Consider doing this by using these top social media platforms we have listed. Keep on reading to find out about them.


Running a small business is not a simple job. You need to deal with multiple responsibilities to keep it afloat, particularly if you cannot afford to hire additional employees for specific tasks. From supervising employees, managing finances to marketing. These are only a couple of those things you should be an expert in to make a prosperous business.

Now, among the tasks that business owners should manage flawlessly is the marketing component. However, the majority of people don’t understand how effective marketing can greatly impact the success of a business. What is more, businesses do not get an expert’s help to assist them in marketing because they believe it will be costly. However, the matter is, this is actually the main reason why several businesses lead to bankruptcy.

You see, marketing a business does not need to be costly. You will find a bunch of agencies that offer affordable services for this, such as Vovia. They are a Calgary marketing firm that helps businesses in reaching more customers. Meaning, you can be sure that you will get a bang for your buck if you choose to avail of their services.

However, some businesses really can’t afford to hire a company to assist them. In instances like this, the very best thing to do would be to market their business all by themselves. This may be accomplished through social networking sites. And we are here in order to assist with this. Hence, we came up with a list of the best social networking platforms where small businesses can freely perform their marketing.

The Best Social Networking Sites to Advertise a Small Business

1. Facebook

We think that it is safe to say that Facebook is the most popular social networking site to date. From men to women of all ages come here to interact with all their friends and loved ones. And for businesses, that means marketing on Facebook can direct them to some jackpot if they simply do it correctly.

Using Facebook, you can create a page or profile for your business. In that way, you’re developing a platform where clients can message you about their issues. You may then create posts containing all of the menus or services, events, promotions, discounts, and more! With this, your business can reach individuals inside and outside your area.

2. Instagram

Another social media platform where you can effectively promote your business is Instagram. Though Instagram is more than Facebook, the amount of monthly users on this platform is more than a billion. Consequently, in case you decide to market with this social networking site, you will certainly reach many potential customers. There are tons of online shops on Instagram that sell or market their merchandise and services to show this.

3. Twitter

Similar to the other platforms we mentioned, Twitter is a popular social networking site with numerous users. A lot of men and women use this site in order to obtain their daily news. Thus, this platform is the very best place to advertise a business if you want to attract more clients. You can tweet information about your business and the services you provide. Plus, you can even engage with your clients to explore their queries or suggestions concerning the services you offer. 

About Gigi

Gigi Collins is a food and culinary chef and a blogger who grew up with pizza. Gigi’s father owned a pizzeria served as Domino’s franchisee for many years and then helped other pizzerias with marketing. She made a newsletter about being a pizza advisor and discovered that people wanted to subscribe. That got Gigi considering expanding to a magazine.

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